Our Approach

Our work covers brand strategy, naming, identity design, editorial design, art direction, and digital development.
The deliverables can be brand identity systems, marketing and communication campaigns, websites and microsites, data visualization and infographics, books and magazines, packaging, wayfinding systems, exhibitions, and installations.

Inspiration + Exploration

We put the problem into perspective and find a solution for it in collaboration with our clients. What makes a brand great lies in our knowledge about design and the client’s business experience. That combination is what really makes the Brand works!.

Inspiration

Re-framing the problem

Pushing the boundaries of possibility

Allowing ourselves to think differently

+

Exploration

Mastering our craft

Embracing new perspectives

Commitment to strive for improvement

How do we do the work:
50% Strategy + 50% Execution

Strategy

Brand Architecture

Communication Platform

Brand Messages

Positioning

+

Execution

Identity

Digital

Editorial

Architecture

Offices
Mexico City

+52 (55) 5514 4640
cdmx@franklinvargas.studio

New York

+1 (718) 433 9407
nyc@franklinvargas.studio

Insterested in our work?
Contact us, we'll love to hear from you.

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Make your business become a Brand!